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Chrysler

Fiat's "Seduction" Super Bowl Ad: the Same Old Postcard from Italy?

Francesca Giuliani

Fiat 500 Abarth's Ad has boosted the traffic to the model-related webpages: sex still sells, even if American ladies are #NotBuyingIt on Twitter. When comparing Fiat/Chrysler's...

Council for the US and Italy. CEO of Fiat-Chrysler is the New Italian Chairman

Judith Harris

Sergio Marchionne accepted the nomination to become the new Italian chairman for the the Council for the US and Italy, the binational non-profit organization founded in Venice in...

FIAT. “Fix It Again, Sergio”

Maria Rita Latto

Now everyone in the U.S. is looking at Italy’s “cutting-edge technology,” as U.S. President Barak Obama said this past week in Washington. They are looking at Italy because...

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